Senior Manager Content and Innovation (m/w/d)Jetzt bewerben
Düsseldorf Vollzeit Mit Berufserfahrung
Some of the things we'd like you to do:
- Champion the role for custom activations and partnership amongst clients and colleagues
- Drive big ideas that excite and surprise clients and are rooted in insights and data.
- Pitch and present partnership solutions confidently to key stakeholders internally and externally
- Serve as a senior point of contact, building senior relationships with clients and industry stakeholders
- Translate and manage client marketing objectives and mandates throughout the content development process.
- With the support of a C+I Director manage key documentation e.g scope of works , budgets, contracts, and PCA’s, etc.
- Meet regularly with publishers, brand studios, content creators, platforms and rightsholders. So that you cultivate strategic relationships and are able to source opportunities that proactively deliver on client business objectives.
- Have a point of view and stay connected to relevant marketplace trends, authoring client requested and proactive points-of-views.
- Collaborate closely with internal teams, including Planning, Activation, Strategy and Analytics, to ensure holistic campaign planning.
- Strong commercial acumen, comfortable navigating custom contracts and clear understanding of the commercial structure of deals.
- Able to identify other revenue opportunities for wider Essence disciplines such as digital creative, paid social and organic performance (SEO).
A bit about yourself:
- 4+ years experience in a creative, ideas-led role preferably within media agency or owner
- Have a solid understanding of branded content and partnerships within the marketing mix
- Interest in how the content landscape is evolving (e.g. AR, VR)
- Understanding of the role of media planning channels (display, social, etc) to create a thriving content ecosystem
- Have good industry relationships with publishers, creators and broadcasters
- Ability to manage multiple and varied client requests
- Track record of building and maintaining positive client and internal relationships
- Ability to pivot and adjust to a fast-paced, ever-changing environment
- Thrives on the details and on moving things from initiation to completion
- Natural collaborator, presenter, and persuader
- Pop culture maven, obsessed with current trends and what's next
- Ability to structure big ideas
- Ideation expert
- Able to articulate a clear and compelling point of view whilst listening to others opinions
- Fluent in German and English
What you can expect from Essence:
Essence’s mission is to make advertising more valuable to the world. We do this by employing the world’s very best talent to solve some of the toughest challenges of today’s digital marketing landscape. It’s important that we hire people whose values reflect those of our own: genuine, results-focused, daring, and insightful. As an Essence employee, we promise you a workplace that invests in your career, cares for you, and is fun and engaging. We believe these factors create a workplace where you can be yourself and do amazing work.
Essence is a global agency that blends data science, objective media and captivating experiences to build valuable connections between brands and consumers. Clients include
Google, Peloton, AirBnB, IOC and the Financial Times. The agency is more than 2000 people strong, manages over $2B in media spend and deploys campaigns in 71 markets via offices in Chicago, Delhi, London, New York, San Francisco, Seattle, Shanghai, Singapore, Sydney and Tokyo. Part of GroupM, Essence is part of WPP, the world’s leading communications services group.
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