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Growth Marketing Manager (m/w/d)

Berlin Mit Berufserfahrung

Growth Marketing Manager (m/w/d)

We are looking for a motivated and enthusiastic Growth Marketing Manager (m/f/d) to support our Marketing Team. You will be responsible for developing and launching strategies and campaigns to generate leads for our self service platform. You will evaluate and monitor KPIs and run performance campaigns on different channels as well as working closely with product and sales teams to optimize our data-driven approach. Ideally, you bring experience in performance marketing on most important paid channels (i.e. Google AdWords, LinkedIn, Facebook) and are an expert in marketing automation and CRM tools. 

Your responsibility

  • Develop and launch global campaign strategies and roadmaps 
  • Identify target audiences and buyer personas to maximize results
  • Collaborate with the marketing team to develop high-converting marketing content and creatives
  • Define and evaluate acquisition channels
  • Define lead pipeline and revenue goals
  • Launch and optimize the end-to-end execution of campaigns from Performance marketing, social media, Email, Content marketing, PR, Software portals and Partners
  • Monitor and optimize performance metrics such as CPL, CAC, CTR and others for digital campaigns
  • Manage the planning, budgeting, and KPI-reporting for the marketing department
  • Collaborate with product and sales to enable a data-driven approach towards product development

Your qualification

  • Experience scaling paid acquisition campaigns on channels like Google Ads, LinkedIn, Facebook, Instagram, and more
  • Expertise with marketing automation and CRM tools (bonus points if experienced with HubSpot)
  • Excellent communication and team skills
  • Experience structuring, running, and evaluating growth experiments at B2B SaaS companies
  • Familiarity with attribution models and analytical tools such as Google Analytics, Google Tag Manager
  • Fluent language skills in German and English 

Our favorite benefits

Modern working environment


What we offer

  • A committed and friendly team that is passionate about technology and media
  • Fast decision-making processes and an open company culture
  • Organizational mindfulness and a sustainable management
  • Healthy team lunch, beverages and fresh fruit daily
  • Company sports such as yoga & cross fit
  • A family-friendly company with its own company daycare
  • Company events and trips
  • Great office in the heart of Berlin-Mitte with lots of space for creative work
  • Excellent development and career opportunities

Any more questions?

plista is a global platform for data-driven native advertising in premium editorial environments and offers advertisers and publishers direct, single-source access to a broad portfolio of native solutions. With its proprietary real-time Recommendation Technology, plista is able to deliver both content and advertising that matches users’ individual interests – across all channels and devices. plista’s native ad formats stand out through their strong engagement character and enable advertisers to efficiently target audiences along the entire sales funnel. At the same time, thousands of premium publishers are working successfully with plista in order to achieve outstanding content monetization, increased website stickiness and sustainable traffic growth.

Have we caught your interest? Find out more about plista here: www.plista.com/career Please send your application documents including your earliest possible start date and salary expectations.

Dear Headhunters! We are hiring all positions on our own, so we are not interested in any recruiting services! Thanks for your understanding. 
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